NPD Trend Tracker: Nestlé upgrades plant-based burger with 'crumbly, juicy' texture
Alternative protein is the theme of this week's new product development round-up, with Nestlé launching a 'new and improved' plant-based burger. Meat analogue start-up This has teamed with a Michelin-starred gastro pub in London, and Moving Mountains is rolling out a cook-at-home range in retail. Elsewhere in NPD, Danone is adding to its Aptamil line with organic offerings, and Hunter & Gather is entering the ketchup category.
Image source: Nestlé