French food tech company releases plant-based chicken in Switzerland
Umiami, a French food-tech company, has unveiled its new plant-based chicken fillets, releasing them in 165 Coop group outlets in Switzerland.
Using just ten ingredients, and no texturing agents or methylcellulose, Umiami utilises umisation technology to create plant-based fillets that, it claims, mimic meat in every way – texture, taste, colour and even juiciness.
The fillets all have all the flexibility of real chicken, and can be marinated, fried, breaded or turned into a sandwich.
The chicken fillet is the company’s first branded product: previously having been sold as a white label product, its sale in Switzerland will be accompanied by the company’s logo.
“It's a real mark of recognition that our product has been selected by experts in the distribution and retail sectors,” said Tristan Maurel, founder and CEO of Umiami.
“This choice not only proves that our technology meets a real demand, but also that the major Swiss food industries are sensitive to our commitments. This first official partnership motivates us to go even further and to continue to innovate in support of our beliefs and our customers' expectations.”