Beyond Meat launches Beyond Steak in the UK
Plant-based meat brand Beyond Meat launched its new Beyond Steak in the UK on Wednesday at the Casual Dining Innovation Challenge 2023, with the product due to be available to consumers and chefs in October.
The product, made with fava bean and wheat, contains 21g of protein and 170 calories per serving. It contains a mere 1g of saturated fat per serving as well, with no cholesterol.
Beyond Steak won GOLD at the Casual Dining Innovation Challenge, being praised by judges for sustainability, low saturated fat and high protein. This follows on from the product’s recognition in the US’s TIME magazine as one of 2022’s best inventions.
“We’re delighted to be introducing the delicious Beyond Steak to the UK,” said Steve Parsons, UK & I Foodservice Manager at Beyond Meat.
“Beyond Steak has already convinced the expert innovation jury at the Casual Dining Show 2023, receiving the Gold Award for creating a product which delivers the taste and texture of sliced steak in a way that is better for you and the planet.”
Image Source: Beyond Meat