New organic logo becomes official

The new European organic logo has been published in the EU’s Official Journal and registered as a collective trademark by the EU. It can now be used on organic products throughout the bloc.

The design by Dušan Milenković – dubbed the Euro Leaf – was chosen in a competition open to design students across the bloc. It can be viewed here http://europa.eu/rapid/pressReleasesAction.do?reference=IP/10/142&format=HTML&aged=0&language=EN&guiLanguage=nl

As well as the logo, products will bear the code number of the certifying body in a standardized format and an indication of the place of farming of the agricultural raw materials which compose the product. The use of national or private organic logos alongside it is allowed.

Guidelines and a user manual are being made available at www.organic-farming.eu