“The demand for the products from the plant – a wide range of high-quality semi-finished meat products – is steadily growing. In the second half of 2013, we increased production by 30%, and the plan for 2014 is to grow production to 35,000t from 23,000t,” said Viktor Linnik, president of Miratorg.
“Almost 50% of all the products have their own brands, which enjoy high popularity among consumers and traditionally occupy a leading position in the market,” he added.
Experts attribute the plans to the fact that, in mid-2013, the Kaliningrad Oblast plant gain permission to export products to the EU, and the plant’s position in the western-most part of Russia, between Poland and Lithuania makes it ideally placed for exports.