On Thursday, April 23, FoodNavigator will bring together the founders of four European companies that are pushing the boundaries when it comes to new product development.
Our Business Leaders Forum will discuss the hottest trends in the industry, successful strategies for NPD, and the biggest challenges facing food and drink companies today.
Among other topics, the discussion will cover:
Why do so many new products fail, and how can you make sure yours doesn’t end up on the rubbish heap?
Are consumers really looking for off-the-wall innovative products? Or does greater success lie in taking an existing concept and executing it well?
Organic, additive-free, gluten-free, high protein, low-GI, sustainably sourced…the list goes on. What consumer trends are up-and-coming companies adopting?
To find out more, and to register, click here.
Meet the panellists:
Lukas Von Grebmer, founder, Akuo ‘Drink to Think’ health drink
Jane Shandley, founder and client services director, IQ Chocolate
Suzie Walker, founder & chief fire-starter, The Primal Pantry
Simo Suoheimo, founder, Ambronite, the “organic, drinkable supermeal”
Moderator: Caroline Scott-Thomas, editor, FoodNavigator