Polish meat business expands production
“Recently, we completed the largest investment in the company’s history to modernise and expand our facilities in Goleniów and Szczecin under a total investment worth about €65 million,” Klaus Roppel, the president of Drobimex’s management board, told Global Meat News. “As part of this project, we were able to expand both production halls and fit them with the most modern technological lines owing to which we doubled our production. The multi-million investments carried out in the last decade allowed us to transform Drobimex from a small, local company into one of the leading poultry meat producers in the Polish market, and a competitive supplier to the European markets.”
Drobimex exports its output to a number of foreign markets, and is currently in the process of securing permissions to sell its products in a number of new markets including China, Singapore, and Cuba, according to the company’s president.
Exports on the rise
The meat business says that foreign sales continue to increase, with European markets dominating Drobimex’s exports.
“Currently, about 80% of our production is intended for exports to more than 30 countries in Europe, Asia and Africa. Within the European Union, our products are delivered to, among others, the UK, Ireland, Germany, the Netherlands, Spain, Denmark, Austria, Slovakia, Bulgaria, Lithuania, and Malta,” Roppel said. “We’re also continuing to expand our exports to countries outside the EU. In Asia and Africa, our products are sold in, among others, South Africa, the Congo, Kuwait, Azerbaijan, Mozambique, Ghana, the Reunion island, and the Seychelles. We also sell to Serbia.”
Asked about Drobimex’s investment plans for the coming years, Roppel says that further projects are underway, and the company “never completes its investments” as it plans to further increase sales in the coming years.
“We continue to pursue our goal of optimising our production capacities and hygienic requirements. Currently, we’re building a new facility to clean our transport packaging,” according to Drobimex’s president.
The Polish company’s product range consists of hams, frankfurters, sausages, pâtés and ready meals, according to data released by Drobimex. The meat business sells its products through a number of major retail chains which include Auchan, Carrefour, Real, Selgros, Netto, Lidl, and Aldi. Drobimex is also a major supplier of poultry parts to US fast food chain Kentucky Fried Chicken in the Polish market.
