NPD trend tracker: From algae drinks to KitKat innovation

NPD-trend-tracker-From-algae-drinks-to-KitKat-innovation.jpg
©GettyImages/dvoevnore (Getty Images/iStockphoto)

As we bid farewell to summer and step into autumn, FoodNavigator brings you new product developments from across Europe. Scroll through the gallery for the latest launches, including an algae protein drink, new Kit Kat and Yorkie bars, and HPP green juice in France.

As we bid farewell to summer and step into autumn, FoodNavigator brings you new product developments from across Europe. Scroll through the gallery for the latest launches, including an algae protein drink, new Kit Kat and Yorkie bars, and HPP green juice in France.

NPD trend tracker: From algae drinks to KitKat innovation
NPD trend tracker: From algae drinks to KitKat innovation (dvoevnore/Getty Images/iStockphoto)

As we bid farewell to summer and step into autumn, FoodNavigator brings you new product developments from across Europe. Scroll through the gallery for the latest launches, including an algae protein drink, new Kit Kat and Yorkie bars, and HPP green juice in France.

Image source: GettyImages/dvoevnore

Algae protein drink
Algae protein drink

New plant-based beverage company Plantsy has launched what it says is the first-ever algae protein drink in the UK.

Algae is regarded a ‘complete protein’ as it contains all the essential amino acids required to build and maintain muscle mass.

Plantsy beverages, which champion this plant-based product, come in two flavours – rhubarb & ginger and blood orange & grapefruit. They contain 15g of protein, are GMO-free, and rich in dietary fibre, healthy lipids, vitamins, and minerals.

The products are also gluten-free, soy-free, and free from artificial sweeteners.

“As a person who has always been into sports and healthy lifestyle choices, I decided to integrate a plant-based diet into my life and learn more about nutrition and wellness,” said Plantsy founder Anya Prudkova.

“I started my degree in nutrition after I realised how passionate I am about plant-based alternatives. I want to empower and inspire people to be stronger and healthier using creative and nutritious vegan products designed to benefit an active lifestyle. My purpose is to make healthy simple and convenient.”

The drinks are available for purchase at Green Bay, Eat 17, and online on Plantsy’s online store at an RRP of £2.99.

Image source: Plantsy

Crunchy fries
Crunchy fries

Agrarfrost has launched smoked paprika-flavoured fries in Germany.

The family-owned company – which was founded in 1967 – says the crunchy fries, which have smoky paprika notes, are ideal for snacking and dipping at home.

The product is found in the freezer section of the supermarket in 450g packets, which retail for €1.79 each.

Image source: Agrarfrost

Starbucks by Nespresso hits UK market
Starbucks by Nespresso hits UK market

Eight ‘Starbucks by Nespresso’ blends are launching on the UK and Ireland market.

The products will be available in supermarkets and online, making it the first time Nestlé makes its Nespresso aluminium capsule technology available for purchase outside of its Nespresso business.

The launch comes one year after Nestlé gained the perpetual rights to market Starbucks packaged goods and food service products worldwide, outside of Starbucks coffee shops.

Image source: Nestlé 

Juste Pressé: Green juice
Juste Pressé: Green juice

Juste Pressé has announced the launch of its ‘Green Juice’ in France, made from cucumber, apple and ginger.

The product, made from 27% vegetables, is free from added sugar, preservatives, artificial colours and flavours.

Juste Pressé uses HPP (High Pressure Processing) technology to preserve the nutritional properties from vitamins and antioxidants in its range, which also includes beetroot, apple and celery; and apple and lettuce.

Image source: Juste Pressé

Nestlé launches new KitKat and Yorkie bars
Nestlé launches new KitKat and Yorkie bars

Food giant Nestlé has announced the launch of new KitKat and Yorkie bars in its ‘MORE’ range for the UK and Ireland market.

The raspberry & hazelnut KitKat Chunky and oats, apple and cinnamon Yorkie contain more fruits, nuts, cereal, protein and fibre than their original versions.

Both bars contain 30% less sugar. “We are really proud of these latest innovations,” said marketing director for Nestlé Confectionery in the UK & Ireland, Alex Gonnella.

“Whether it is fruit, nuts or oats; the fibre or protein they provide; this range really does offer more and is our next generation of chocolate bars with 30% less sugar. Most importantly, both of them taste fantastic.”

Image source: Nestlé