Jan Zandbergen partners with sustainable protein company
Billed as the ‘producer of sustainable protein rich food’, the Future Food Group aims to be a prominent part of the innovation and production of sustainable and eco-friendly meat products but mainly meat alternatives.
Located in Oss, the group has a high priority on Corporate Social Responsibility, meaning it is focused on healthy, tasty, sustainable products among which are vegan and organic products, however meat and cultured meat as protein source will also remain an area of interest.
Future Food Group director Anton Bal said: “Sustainability is key to me. Personally, it was time to take the next step with more attention on developing new products and start making improvements. This new company allows me to do just that. I am convinced meat alternatives can be tasty and affordable. It is up to me and my colleagues at Future Food Group to prove that. Not just in the Netherlands but also abroad.”
Besides the development of new meat alternatives, Future Food Group’s activities are mainly producing and packing food. Sustainability is not only important for the products; it also stretches to the choices in packaging. Most innovation is done in-house with own means and expertise. Future Food Group is also in touch with third parties to utilize their technical and scientific information.
The partnership with Jan Zandbergen has been formed to help meet its ambition for more international trade, with the commercial efforts for the Future Food Group in the EU being made by them.
Bal explained why Jan Zandbergen was the obvious partner for the Future Food Group. “Jan Zandbergen is a well-known player on the European meat market. Jan Zandbergen already took its first steps on the market for plant-based meat alternatives by being the exclusive EU distributor for the British Moving Mountains brand. The company, together with its sister company Diviande, is developing new concepts such as FiftyFifty; an innovative range of products made of 50% meat and 50% vegetables.”
