World Steak Challenge returns for 2021: ‘WSC is the ultimate competition for steak producers and suppliers’
The competition, organised by FoodNavigator publisher William Reed Business Media, provides steak producers and suppliers with an opportunity to showcase product quality, breed credentials, processing standards and flavour on a ‘global stage’.
The Challenge is open for entries until 20 September. Beef and steak producers, wholesalers and retailers are invited to take part in the event, which is sponsored by official host partner, Bord Bia, and working with judging host FIRE Steakhouse.
Categories include World’s Best Sirloin, World’s Best Rib-Eye, World’s Best Fillet, Best Grain-fed and Best Grass-fed, alongside the overall World’s Best Steak title.
All entries are assessed by a panel of over 50 independent judges and the best performing are awarded gold, silver or bronze medals.
“We’re thrilled to bring back this year’s World Steak Challenge and are looking forward to welcoming even more entries from all over the world,” said Lorraine Hendle, MD of the retail & manufacturing portfolio at William Reed Business Media.
“The WSC is the ultimate competition for steak producers and suppliers to showcase their product quality and breed credentials on an international stage, while also testing themselves against competitors from around the world.
“Winning the challenge not only independently proves the quality of a product but helps steak producers promote and publicise the credentials of their brand, while also testing their products against an international field.”
Now in its seventh year, the WSC has become the ‘benchmark’ for tasting steaks around the world, William Reed claimed.
The event was suspended in 2020 due to the COVID-19 outbreak but received a record number of entries in 2019 from 26 countries.
In 2019 JN Meat International won the overall World Steak Challenge title for the second year in a row, for a grass-fed Ayrshire sirloin that was produced in Finland, and also collected the Best Rib-Eye and Best Grass-fed steak accolades.
Judging for this year's event will take place at FIRE Steakhouse in Dublin on Tuesday 2 November with competition winners expected to be announced on the official WSC website between Tuesday 9 and Thursday 11 November.
