NPD Trend Tracker: From oat-based ice cream to Net Zero cereal
This week's new product gallery brings together some of the hottest product launches in Europe, from Oatly's new oat-based ice cream, to pea-based canned fish alternative Fish Peas, and 'porridge with provenance' - Alara Organic's Net Zero cereal.
Pic: GettyImages-Yulia Gusterina