BrewDog has developed a gluten-free version of its best-known beer: Punk IPA. Elsewhere across the NPD landscape, Dolce & Gabbana is bringing back its colomba cake, and a range of Bridgerton-inspired doughnuts have rolled out to celebrate the launch of the period drama’s second season.
GettyImages/Eoneren
BrewDog has developed a gluten-free version of its best-known beer: Punk IPA. Elsewhere across the NPD landscape, Dolce & Gabbana is bringing back its colomba cake, and a range of Bridgerton-inspired doughnuts have rolled out to celebrate the launch of the period drama’s second season.
GettyImages/Eoneren
Clipper Teas is releasing its new Organic Green Tea & Mint offering, in a large 80 bag pack, into Waitrose and health food stores across the UK.
The pack adds to Clipper’s Fairtrade range. According to Bryan Martins, marketing director at parent company Ecotone UK, Clipper creates ‘great tasting tea’ in an ‘ethical and sustainable way’.
“We want to offer a range of delicious flavours to suit every palette, and we know mint is one of the most popular infusions. We also know that when consumers try our green tea, they tend to become repeat customers.
“Our new Organic Green Tea & Mint 80s combine the crisp flavour of mint with our much-loved green tea, in a larger, more convenient pack. All our teas are carefully crafted by our master blenders Dan and James, using the finest leaves sourced from our Organic and Fairtrade tea estates, to create great tasting tea that’s good for our planet.”
The new teas have launched with an RRP of £4.
Image source: Clipper Teas
In celebration of Bridgerton Season 2, Doughnut time is rolling out a range of six themed doughnuts, inspired by the period drama.
The doughnut designed are based on iconic characters and ‘highly talked about’ seasons from Season 1.
“Much like the rest of the world, Doughnut Time HQ has been chatting non-stop about the next season of Bridgerton. This sparked inspiration in our marketing team to create the Unofficial Bridgerton 6-Pack!
“Doughnut Time thrives off of current trends and showbiz, and the hype surrounding the Netflix series is exactly what we look for!”
The 6-Pack launched yesterday with a limit of 100 orders.
Image source: Doughnut Time
BrewDog’s best-known craft beer, Punk IPA, has gone gluten free.
Punk IPA GF is inspired by the ‘bold tropical’ flavours of its original and is intended to capitalise on the rising number of consumers now adopting a gluten-free diet.
“We believe in great beer for everyone – regardless of intolerances – so we always look for ways to continue revolutionising the craft beer industry,” said Lauren Carrol, Director of Brand & Marketing at BrewDog.
“The new gluten-free version of our headliner Punk IPA will allow more people to enjoy the tropical flavours without the risk of dietary complications.”
Punk IPA GF is launching into grocery and on trade on 25 March.
Image source: BrewDog
Popcorn Kitchen is unveiling two new lines this year: its ‘best ever’ orange popcorn and a Platinum Jubilee bottle.
Both launches are geared ‘unashamedly’ at unlocking ‘happy yesteryear memories’, according to Popcorn Kitchen co-owner Andy Valentine.
The new Chocolate Orange product is a tribute to ‘everyone’s favourite chocolate treat’. The Jubilee bottle, which is packed with its Sweet & Salt offering, is celebrating Queen Elizabeth’s 1952 accession to the throne.
“Towards the back end of 2021, we found ourselves inundated with requests from loyalist retailers to provide an eye-catching Jubilee proposition that could provide a head-turning focal point for their fine snacking fixtures this spring.
“We hope we’ve met the brief because nothing encapsulates coming together like a gigantic bottle of melt-in-the-mouth popcorn.”
Image source: Popcorn Kitchen
Famed Italian designer Dolce & Gabbana is bringing back is colomba cake in time for Easter.
Dolce & Gabbana’s colomba cake comes in two flavours: Mandorle di Sicilia and wild strawberry.
The former is made with orange peel, orange purée and Marsala wine, then studded with Sicilian almonds and sugar crystals. The strawberry and chocolate colomba is studded with chocolate and ‘swirled’ with strawberry jam.
Each cake is tied with a ribbon and presented in a hatbox-style tin, inspired by the traditional Majolica pottery of Sicily.
Both are available to order online via Sous Chef.
Image source: Sous Chef
KIND is adding a new flavour to its protein product range: Hazelnut Dark Chocolate.
Containing 12g of plant-based protein per 50g bar, the product is also high in fibre and a source of ‘healthy’ fats.
“We’re so excited to be adding a new variant to our trio of tasty plant-based protein bars. The range has been so popular and we believe there remains to be a huge opportunity in this category here in the UK,” said Audrey Arbeeny, UK Marketing Director.
“Not only are we seeing the functional health trend continue, but people are still on the lookout for convenient products that deliver on both taste and nutritional value. We’re confident this new Hazelnut and Dark Chocolate flavour combination will be a hit with our customers and can’t wait to hear what they think.”
The new product is rolling out into retailers WHSmith Travel, BP, Amazon, Nisa and Costcutter with an RRP of £2 per 50g bar.
Image source: KIND
Yorkshire, UK-based Just Desserts has launched a new range of handmade cheesecakes.
The line is made up of five new SKUs: Raffaello Cheesecake, Lindt Chocolate Cheesecake, Lindt White Chocolate Cheesecake, Philadelphia Cheesecake, and Red Velvet Cheesecake.
According to the company, the NPD comes in response to increased demand for its existing range of cheesecakes, which include Lotus Cheesecake, Ferrero Rocher Cheesecake, and Oreo Cheesecake.
The new cheesecakes are the first to be launched under Regal Food Products Group’s acquisition of Just Desserts, who suggested customers should expect more NPD later this year.
Image source: Just Desserts
