Fancy a dose of ‘wellness’ with your hit of morning caffeine? One of the newest products hitting retail shelves in the UK combines arabica coffee with a range of vitamins. Other products development with healthier consumption in mind include Nestlé-owned Rowntree’s new range of non-HFSS sharing gummy sweets and a new frozen snacking brand championing real bananas. Scroll through the photo gallery for more.
GettyImages/triocean
Fancy a dose of ‘wellness’ with your hit of morning caffeine? One of the newest products hitting retail shelves in the UK combines arabica coffee with a range of vitamins. Other products development with healthier consumption in mind include Nestlé-owned Rowntree’s new range of non-HFSS sharing gummy sweets and a new frozen snacking brand championing real bananas. Scroll through the photo gallery for more.
GettyImages/triocean
Nestlé-owned Rowntree has developed a range of non-HFSS sharing gummy sweets. Containing 30% less sugar compared to other Rowntree products and similar sweets, the range is made with real fruit juice and is free from artificial flavourings, colourings and sweeteners.
Nestlé swapped out some of the sugar for soluble corn fibre, which at the same time increases the product’s natural fibre content compared to conventional sugar confectionery.
The products come in four flavours: Berry Hearts (including strawberry, raspberry, and blackcurrant), Safari Mix (including strawberry, orange, lemon and apple), Gummy Bears (in strawberry, orange, lemon, and apple) and Jelly Snakes (made up of two-toned gummies flavoured with apple and blackcurrant, and raspberry and orange).
“The playful range is made for sharing and we’re excited to share it with consumers across the UK who I’m sure will love the new shapes which are bursting with fruity flavour,” said Rowntree’s brand manager Hannah Boyle.
Rowntree’s Berry Hearts, Safari Mix and Gummy Bears will be available in supermarkets from the beginning of February. A 115g bag has an RRP of £1.35. At the same time, Rowntree’s Tropical Tots and Jelly Tots range are being rolled out nationwide after a run in Tesco.
Image source: Nestlé
New frozen snacking brand Pukpip wants consumers to eat more fruit in a fun and convenient way. Its first product is targeting the frozen snacking and desserts category: Real Frozen Bananas Dipped in Chocolate.
The offering is currently available in milk chocolate and dark chocolate varieties, with white chocolate on its way.
“We know consumers are increasingly health conscious and actively looking for ways to improve their diet,” said Zara Gugen, managing director at Pukpip. “Market research has shown that nine in 10 consumers want to eat more fruit and veg. But with the demands of modern life, it’s not easy to always eat well, get your 5-a-day and enjoy great taste.”
Pukpip’s responsibly sourced bananas come from Ecuador and are ‘freshly frozen’ to lock in their nutrients. The start-up opts for bananas that fail to meet the specifications required for expert, whether because they are the wrong shape or size, or because of imperfections on their skin. Once the bananas are peeled, dipped and frozen, the leftover skins are then upcycled back into the ecosystem.
Pukpip Real Frozen Bananas are available in multipacks of three at an RRP of £3.99.
Image source: Pukpip
Nespresso machine-compatible coffee and matcha pods have ben launched by Rokit Health into supermarkets in the UK.
The 100% recyclable ‘wellness’ pods contain coffee enriched with vitamins. Three varieties are hitting shelves in Tesco from next month: Mind Boost, Immunity Boost, and Mighty Matcha.
Mind Boost combined 100% arabica coffee with vitamins B2, B3, B5, B6 and B12 to support the nervous system and contribute to mental performance.
Immunity Boost is made from arabica coffee enriched with vitamins B6, B12, D, iron and zinc to support and healthy immune system.
Mighty Matcha is made from organic matcha powder from Japan, which contains antioxidants to boost energy levels and metabolism.
A pack of 10 pods has an RRP of £4.
Image source: Rokit Health
Fermentation company Vadasz has developed a sauerkraut product that has ‘never before been on supermarket shelves’: Pineapple and Turmeric Sauerkraut.
Made from a combination of pineapple, cabbage, cauliflower, turmeric, garlic and ginger, the sauerkraut is made using a traditional fermentation process with unpasteurised ingredients.
According to Charlie Holland, head of marketing at Vadasz, the business is always on the lookout for new ingredient combinations. “Pineapple and turmeric are both on trend superfood ingredients that consumers are increasingly seeking out, so we’re extremely excited to be offering this brand-new flavour profile in our Pineapple and Turmeric Sauerkraut.
“Whether it’s used to liven up healthy salads, pile into sandwiches or add an extra zing to poke bowls, our latest creation is sure to be an enticing addition to consumes’ fridge shelves.”
The new sauerkraut offering is available in Waitrose as of 18 January. A 400g tub has an RRP of £4.75.
Image source: Vadasz
A new range of one-litre pressed juices are being launched into foodservice and on-trade channels by Cawston Press.
Made from pressed juices and purees, rather than concentrate, the range is made up of five SKUs: Crisp Cranberry, Zesty Orange, Terrific Tomato, Sweet Pineapple, and Cloudy Apple. Next month, the range will expand to include Pink Grapefruit.
The juice boasts a 15-month shelf life in ambient storage (unopened) and is sold in SIG cartons made from 100% recyclable materials. No added sugar, colourings, or artificial sweeteners are included in the recipe.
“Consumers are continuously seeking quality when it comes to their choice of drink, which is exactly what we aim to offer with Cawston Press. Premium juices, as delicious on their own as they are as mixers,” said head of taste at Cawston Press, Micah Carr-Hill.
“We use honest ingredients, with real flavour, something we believe is currently scarce amongst existing juice mixers within the on-trade.”
The new line is available in national and regional wholesalers in Great Britain.
Image source: Cawston Press
Oat milk brand Oatly is working to increase its presence in Ireland with the roll out of its first major brand campaign in the Republic.
The campaign – featuring slogans such as Oatly’s iconic “It’s like milk but made for humans” is designed to raise awareness of the availability and benefits of plant-based alternatives to dairy, explained Bryan Carroll, General Manager for Oatly in the UK and Ireland.
The push into Ireland comes as new research commissioned by Oatly revealed that one third of shoppers are buying more meat and dairy alternatives than they did three years ago. Three out of ten adults said they plan to make even more plant-based swaps in 2023.
“This new research shows dairy alternatives are on the cusp of entering the mainstream in Ireland,” said Carroll. “We’re committed to driving this change by working with retailers and coffee shops across Ireland to make Oatly products widely available.”
Image source: Oatly
