Sweet Freedom drinks gets functional

Drinks brand, Sweet Freedom, is launching its new Sweet Freedom FIZZ range of sparkling waters.

Available in four flavours, they’re free from artificial sweeteners, flavours, and refined sugar, as well as being low in calories. Flavours include Lime & Mint, Raspberry & Cranberry, Mango & Mandarin and Pineapple & Coconut.

Sweet Freedom created the drinks in response to research finding that 65% of people who buy carbonated soft drinks would buy them more often if they had health benefits.

“These findings alongside our extensive expertise in crafting products from all natural ingredients, has made transitioning into the functional drinks space a logical progression for us,” says co-founder, Deborah Pyner. “Sweet Freedom is also incredibly proud and excited to be pioneering the use of cocoa juice in the UK as a natural sweetener.

Sweet Freedom FIZZ launches online on 3 May 2024. RSP £1.59 single, £6 for a four pack and 12 packs available for trade.

Photo credit: Sweet Freedom