NPD Trend Tracker: From wellness to Christmas
Food and beverage brands are gearing up for Christmas, with fun new festive launches, but they still have their eye on the booming health and wellness trend. Read on to find out what’s new this week…
Onken goes Greek
Onken yogurt brand, part of the Emmi Group, has announced the launch of Onken Greek Style Natural Set Yogurt. This new addition to Onken’s natural product range is said to “offer the perfect balance of taste, texture, and versatility to elevate everyday meals.”
With four in ten consumers regularly using yogurt in their recipes, Onken says it wants to “offer consumers more choice when seeking out healthier fats in their cooking” and claim its natural acidity makes it perfect for marinating chicken, while the texture provides the right balance of creaminess and thickness for dips and spreads.
“We know our consumers love using our Natural Set Yogurt as a healthy alternative to other fats in their cooking,” says Mathilde van Roon, Head of Onken, Emmi UK. “That’s why we’re excited to expand our natural range with the new Greek Style Natural Set Yogurt, designed perfectly for cooking and baking - and chef approved.”
Available online
Image credit: Onken
Good-for-you cookiedough
Doughlicious is a cookie dough snack brand that also sits in the better-for-you snack aisle. And next month it’s launching its new Chocolate Raspberry Cookie Dough & Gelato Bites.
Made using raspberry gelato wrapped in chocolate cookie dough and rolled in a freeze-dried raspberry and chocolate cookie crumb, this snack is gluten-free and is said to use ‘better-for-you’ ingredients. and renewable electricity to hand craft a snack that's super sneaky good!
Founded by Kathryn Bricken, inspiration for the brand came from her lifelong love for baking and belief that, “food is more than fuel, it’s a way of bringing people together”.
Available online
Image credit: Doughlicious
Edmunds gets festive
Founded in Bury St Edmunds by brothers Tom and Paul Mayes, Edmunds is stepping into Christmas with its new ‘White Christmas’ and ‘Gingerbread Espresso Martini’ cocktails.
The White Christmas is described as a “rich, indulgent, creamy cocktail that's also vegan and a punchy 15% ABV”. It’s made with Licor 43 Horchata (a vegan cream liqueur), Luxardo Amaretto, Sapling Vodka, Vanilla and Nutmeg, garnished with dried cranberries.
Meanwhile the Gingerbread Espresso Martini contains Sapling Vodka blended with FAIR’s Café Liqueur.
The new cocktails join the existing range, which includes Mango Daiquiri and Raspberry Gimlet
Available online
Image credit: Edmunds
Coffee Creme is back for Christmas
Back for the second year running, Coffee Creme will rejoin the Quality Street treats for Christmas. The coffee flavour fondant wrapped in dark chocolate will join the 11 other Quality Street sweets at pick and mix stations across selected John Lewis stores in the UK. Coffee Creme will also be available in a limited-edition cracker at Waitrose and John Lewis stores.
Shoppers will be able to create their own bespoke collection of Quality Street favourites to take home, or gift, this Christmas at the pick and mix stations. Pick and mix crackers will also be returning this year for shoppers to enjoy.
Additionally, shoppers will be able to get their hands on a brand-new Quality Street tin design, inspired by its Halifax heritage, where the sweets are still manufactured today. Shoppers can refill their own John Lewis-bought tins or purchase the exclusive special edition tin inspired by its Halifax heritage.
“It’s a pleasure to share the news that coffee creme will be returning for Christmas 2024,” says Emily Grimbley, brand manager for Quality Street.
Image credit: Quality Street
