Archives for March 8, 2012

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Focus on New Zealand

Changing landscape for New Zealand exports

By Carina Perkins

The EU is still New Zealand’s most important export market for chilled lamb, but the balance is shifting as the country opens up new avenues.

Focus on New Zealand

Marketing NZ lamb in the UK

By Carina Perkins

In a demanding UK market, flexibility and adapting product to meet changing consumer needs have been key for New Zealand lamb.

Kellogg ordered to revise misleading sugar claims

By Oliver Nieburg

The UK’s Advertising Standards Agency (ASA) has told Kellogg to revise claims on its Coco Pops website that suggested sugar was unconnected to obesity, disease development and behavioural problems in children.