Archives for August 18, 2015

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Movement implies freshness – even for packaged food

By Caroline SCOTT-THOMAS

Implied motion in food advertising – such as an image of juice being poured into a glass – may make food appear fresher and more appealing, according to a study published in Food Quality and Preference.

EU prefers cheaper cuts of beef

By Michelle Perrett

Consumers in EU countries France, the UK, Germany, Spain and Italy are favouring cheaper cuts of beef rather than premium cuts.