Archives for December 14, 2015

← 2015

Dispatches from FIE 2015

Eat with your eyes: Making sense of multi-sensory food

By Niamh Michail

Food should taste and smell good but what else should and can it do when ‘visually stimulated’ consumers like millennials engage in eating occasions? Touch, sight and sound are increasingly in the mix and driving multi-sensory NPD as FoodNavigator...

dispatches from fie 2015

The 4 biggest mistakes in healthy marketing

By Annie Harrison-Dunn

The Healthy Marketing Team tells us what NOT to do when marketing a healthy food product, based on work by their colleagues at New Nutrition Business.   

Feature

Foodpolis to offer companies a route to China from scandal-free Korea

By RJ Whitehead in Iksan, South Korea

An afternoon in the company of a provincial Korean mayor clothed in silky blue national dress isn’t the standard recipe for a Tuesday. But he is insistent, and it’s time well spent when you consider the importance to the local economy of what Iksan’s...

Be ‘pragmatic’ on antibiotics, Gwyn Jones tells EU

By Oscar Rousseau

Gwyn Jones,the newly-elected chairman of animal health for Copa and Cogeca, has used his new position to call on EU politicians to be sensible and realistic in their review on antibiotic legislation.

EFSA backs safety of new stevia form

By Will Chu

Rebaudioside M is safe and can be added to the list of EU-approved steviol glycosides (E960), the European Food Safety Authority (EFSA) has concluded. The agency said this was the case provided 95% of its components were converted to steviol.