Archives for April 29, 2020

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UK levy boards launch £1.2m marketing campaign for beef

UK levy boards launch £1.2m marketing campaign for beef

By Aidan Fortune

A major £1.2m national consumer campaign encouraging consumers to ‘Make It’ with beef has been launched by Quality Meat Scotland (QMS), Agriculture and Horticulture Development Board (AHDB) and Hybu Cig Cymru (HCC).

SuperDrob appoints new CEO

SuperDrob appoints new CEO

By Aidan Fortune

Polish poultry business SuperDrob Group has appointed a new chief executive officer.

Probiotics and immunity: Tips to maximise the online opportunity

Probiotics and immunity: Tips to maximise the online opportunity

By Nikki Hancocks

Probiotic products for immune health are enjoying a surge in online searches – with some brands enjoying a 500% boost, but what can businesses do to turn interest into commercial success? Lumina Intelligence’ online marketing expert reveals her top tips...