Archives for October 4, 2021

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Sweegen to launch high intensity sweetener brazzein in 2022

Sweegen to launch high intensity sweetener brazzein in 2022

By Elaine Watson

Sweegen will expand its high-intensity sweeteners portfolio early next year with the addition of brazzein, an ultra-sweet tasting protein found in small quantities in the fruit of a West African plant called oubli, that can be produced on a commercial...

Grasslands in crisis: Why the food industry should act now

Grasslands in crisis: Why the food industry should act now

By Katy Askew

Commodities driven deforestation is a major reputational risk for food businesses. A lesser known environmental impact is the contribution food production makes to grasslands degradation. But, with grasslands disappearing at an ‘alarming’ rate, could...

NPD Trend Tracker: From booze-infused salmon to vegan prawn crackers

NPD Trend Tracker: From booze-infused salmon to vegan prawn crackers

By Flora Southey

In this edition of FoodNavigator’s new product development tracker, we look at paleo- and keto-friendly 100% olive oil mayonnaise, a new low sugar Cheerios SKU from Nestlé Cereals, and a collection of booze-infused salmon ready for Christmas. Scroll...

Marketing advice: Time for a healthy Tik Tok trend

Marketing advice: Time for a healthy Tik Tok trend

By Nikki Hancocks

Brands in the health and nutrition space are failing to make use of the oldest marketing tool in the book - word of mouth - and in this era of social media that opportunity is bigger than ever.

How can naturalness improve trust in meat and poultry products?

How can naturalness improve trust in meat and poultry products?

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Meat manufacturers are tackling an increasing number of challenges. People are both consuming less meat and demanding more of the products they do buy. Price and taste, while still critical to buying decisions, are no longer the sole drivers of consumer...