Archives for October 15, 2024

Brands risk forgoing their cultural research – as Heinz recently learned

The slightest sniff of cultural insensitivity will generate social uproar, as Heinz recently experienced with a now withdrawn pasta sauce advert. But what is the real risk to FMCG brands of not doing their culture homework?

Future Food-Tech 2024

How two start-ups are improving food safety and quality with innovation

Food safety and quality are two sides of the same coin. But how is the process of making food not only safe but beneficial for the consumer being made more efficient?

New EU novel food rules countdown begins

Novel foods in Europe will be subject to new safety assessments early next year as the European Food Safety Authority updates processes to better reflect the changing landscape and potentially speed up approvals.