Insight Guide
The B2B Marketing Benchmark – Food & Nutrition
![The B2B Marketing Benchmark – Food & Nutrition](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_product_file/publications/food-beverage-nutrition/foodnavigator.com/product-innovations/the-b2b-marketing-benchmark-food-nutrition/17501128-1-eng-GB/The-B2B-Marketing-Benchmark-Food-Nutrition.jpg)
Download the first-ever B2B Marketing Benchmark to provide a relevant overview of the Food & Nutrition ingredients marketing communications; delving into its challenges, planning behaviours, and future aspirations.
Created by BDB – the leading B2B marketing agency for Food & Nutrition ingredients brands - and with exclusive insight from industry expert Heather Granato, the report sheds light on the factors shaping today’s communications strategies with a specific focus on three key areas:
- B2B Budgets & Oulook
- Creativity in B2B
- Marketing Communications Strategies and Trends