Market trends

Cranberry price fluctuates at 8th Ocean Spray auction

By Shane Starling

Ocean Spray saw price fluctuations compared to May auction levels as the cranberry leader sold 148,750 gallons of concentrate at its eighth auction since switching to the sales system in 2009.

EU produce communication policies are being reconsidered

EU calls for 1980s agri-food information policy makeover

By Shane Starling

Europe’s diverse and proud agriculture and food sector is set for a promotional makeover, with the European Commission calling for input on how to best promote the bloc’s agricultural produce.

It would appear the only way is up for organics in most developing economies

Organics booming in Lebanon, India, Romania

By Shane Starling

The first organic dairy factory has opened in Lebanon, Romania’s market is growing at 20%+ and in India, forecasts are for quadruple growth by 2015 as developing economies embrace organic production of foodstuffs.

Magic Choc: Could it be the confectioner's answer to Play-Doh?

Non-melting chocolate promises sweet success

By Mike Stones

Children and parents can say goodbye to sticky faces and fingers and stained clothes thanks to the globe’s first non-melting chocolate, claims confectionery manufacturer Choc-o-Bloc.

BRIC by BRIC: Building new strategies is key in new markets

No one strategy for all BRIC countries, says paper

By Ankush Chibber

Food and beverage makers should be prepared to move away from the conventional marketing strategies when it comes to countries like India and China, a white paper from UK-based Healthy Marketing Team said.

Professor: Across the board sodium reduction is needed

Sodium: Campbell u-turn a cautionary tale, say branding experts

By Elaine Watson

While Campbell Soup’s reduced sodium u-turn pales into insignificance when compared with the New Coke debacle, it should serve as a cautionary tale for all food manufacturers embarking on reformulation work, according to marketing experts.

Coca-Cola Enterprises opens education centre

Coca-Cola Enterprises opens education centre

By Rick Pendrous

Simon Baldry, md for Coca-Cola Enterprises (CCE) in Britain committed his company to a policy of helping to develop “healthy, sustainable local communities” around its UK factories, as he officially opened the company’s fourth education centre at Sidcup...

PepsiCo UK admits missing reformulation targets

PepsiCo UK admits missing reformulation targets

By Graham Holter and Ben Bouckley

PepsiCo UK admits it has not hit all its self-imposed targets to make products healthier, but says the economy and technical challenges are partly to blame.

‘Unacceptable’ Nutella ad should have been banned, says Which?

‘Unacceptable’ Nutella ad should have been banned, says Which?

By Ben Bouckley

Consumer watchdog Which? has hit out at an Advertising Standards Authority adjudication that rejected 31 complaints about a television advert for Nutella hazlenut spread, calling the authority’s failure to ban it a “huge disappointment”.

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