Market trends

How will supermarket retailers impact how we eat in the future? Pic: GettyImages/AlexSecret

Food futurology part 2: How will we be eating 10 years from now?

By Flora Southey

By the year 2030, trend forecaster Dr Morgaine Gaye predicts much will have changed in terms of how food is consumed: supermarkets will be forced to diversify, urban areas will be transformed by biodiversity legislation, and we will be on our to using...

GettyImages/Prostock-Studio

Food futurology: What will we be eating 10 years from now?

By Flora Southey

Within the next decade, trend forecaster Dr Morgaine Gaye predicts we will have moved beyond the current protein craze, be eating food made from ‘the biggest ingredient of the future’, and variety will play a greater role in all things fruit and veg.

How can you make your brand stand out to supermarket buyers? Starting now will help you get ahead. Pic:getty/lightfieldstudios

How to prepare now to ensure your drinks brand is a success in 2021

By Richard Horwell, Brand Relations

There's a lot of competition on beverage shelves, and soft drinks buyers do range reviews at the start of the new year. To be successful with your drinks brand in 2021 you need to start preparing now, writes Richard Horwell of F&B marketing and...

Does Nutri-Score rank all food products fairly? Or does the labelling scheme favour industrial foods over more traditional ones? / Pic: GettyImages/Fudio

Does Nutri-Score discriminate against traditional foods?

By Flora Southey

One of Europe’s most popular front-of-pack nutrition labels has been criticised for discriminating against foods that are traditional, single-ingredient, protected by geographical indications, or all of the above.

Pic:getty/tbralnina

Trendspotting in beverage flavors

By Rachel Arthur

What will be the top tastes of 2021? Classics like citrus will evolve with more exotic variants; botanicals and florals will offer a premium flourish; and our taste for adventure will bring flavors from the Mediterranean and Asia to the forefront. We...

Mondelez International cracker brand NoCOé developed by SnackFutures / Pic: Mondelez International

Meet NoCOé: Mondelez’s first carbon neutral snack brand

By Katy Askew

Mondelez International’s innovation hub, SnackFutures, has developed NoCOé – a French cracker brand that the company says is both carbon neutral and nutritious. “Snackers, especially the younger generation, are looking for values or purpose in brands,”...

Fat is shedding its unhealthy image, according to a report from New Nutrition Business / Pic: GettyImages-jenifoto

Fats in fashion: ‘Fat is the product developers’ friend’

By Katy Askew

For decades fat has been the dieter’s demon. But new analysis suggests that younger consumers are shedding their fear of fat – a shift that opens ‘huge new opportunities’ for product developers across multiple categories.

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